Home » Archive

Articles in the Book Look Category

Book Look, Winter 2010 »

[16 Dec 2009 | No Comment | ]
The Ultimate Payoff

Retiring from your business means more than finding a new owner. John M. Leonetti, author of Exiting Your Business, Protecting Your Wealth, helps you formulate a profitable plan.

Autumn 2009, Book Look »

[14 Nov 2009 | No Comment | ]
Starting the Conversation Online

If you haven’t made the jump already, now’s the time to create a solid online presence for your business. Harness the full power of social media by following the advice in the free e-book Let’s Talk: Social Media for Small Business, excerpted here.

Biz 101, Book Look, Summer 2009 »

[7 Jul 2009 | No Comment | ]
Fighting Back

Turning any small business into a success is tough. Doing so in a market crowded with Walmartsized competitors is especially challenging. Yet America’s 26 million small-business owners—6 million of them with payrolls to meet—take on the task every year. Thousands fail, but many of those can be attributed to small businesses failing to capitalize on their biggest advantages: size and agility. Their owners/operators fail to recognize that to sustain and grow profits throughout the up-and-down economies requires a multitasking approach that constantly adapts to market changes. Small companies today must …

Autumn 2007, Book Look »

[2 Oct 2007 | No Comment | ]
Book Reviews

Small business can be big business with the right tools. Explore your options with these books, covering everything from the law to direct mail.