The key to meeting the needs and expectations of your current e-mail subscribers is understanding why they sign up in the first place, according to a survey by Forrester Research, Inc.
Discounts are the biggest draw, with 68% of consumers reporting that they sign up for retail e-mails to get a deal. Half of consumers said that they subscribe simply because they like the retailer or brand, and 49% said that they want to get a heads up about sales.

No one is going to argue about the influence bloggers have on the Internet these days. But let’s face it, as a small business owner, you may not have time to maintain daily posts on your own blog.
Guest blogging is a great way to earn free exposure, increase your own site traffic and establish yourself as an expert in your industry. But there are so many blogs out there that it can be difficult to figure out which ones might offer good guest blogging opportunities.

Green Sherpa’s Dashboard gives an instant snapshot of your total financial
picture, including account balances, current cash flow and pending transactions.
They say ignorance is bliss, but when it comes to cash-flow management, knowing is half the battle. Green Sherpa, a new online cash-flow management and budgeting system, allows you to access all of your accounts at once, from any computer at any time, and communicate the information to your partner or accountant.