Articles tagged with: E-Marketing
Smart Moves, Winter 2010 »
Timothy’s Gallery
Carolyn Luce, owner
Winter Park, Fla.
How do this year’s sales compare to recent years’? Are you seeing a consistent decline or a slow improvement?
As is true of other parts of our country, Florida has been very deeply hurt this past year by the economic collapse. Last fall, we began to partner with our artists, our landlord, our advertisers and our customers to find the most effective ways to get through these times.
Smart Moves, Winter 2010 »
Spectrum Art & Jewelry
Star Sosa, owner
Wilmington, N.C.
Have you reduced your inventory levels? What needs to happen before you will feel comfortable increasing your inventory levels?
We started reducing our inventory levels in October 2008. It was like someone slammed the door shut on traffic; the gallery was empty. My inventory levels were reduced naturally, because I didn’t order any last-minute merchandise in the fourth quarter. I felt that if I could hold on until June, we could survive the crisis. That proved to be true.
Smart Moves, Winter 2010 »
Pinnacle Gallery
Joanne and Peter Hildt, co-owners
Scottsdale, Ariz.
How do this year’s sales compare to recent years’? Are you seeing a consistent decline or a slow improvement?
We saw declining sales beginning in October 2007, and 2008 was our worst year in 12 years. Our season in the Arizona desert runs from October through May, so at this writing we are just approaching our season. So far business is slightly improved, but we do not expect sales to recover to pre-recession levels for a while.
